When buyers come to your web site, do you make it easy for them to see how much money you can save them? Do you have ways of clearly showing how much more revenue you can help them generate?
Moreover, when your sales reps interact with buyers, are they well equipped to quantify the value your offering delivers? Does their presentation help or hurt their credibility?
Whether for lead generation or closing deals, many sales and marketing teams create spreadsheets to illustrate the value of their offering. However, spreadsheets pose a number of problems; in the worst cases, these problems result in buyers moving on to the next vendor’s website or dropping out of deals altogether. Online value selling tools built using a dedicated platform can help you avoid these challenges.